Apply It: Draft Your 7 (7-Message Worksheet)
Not full drafts ā the spine. Subject line + one-line preview for all seven messages, in sequence, for one real audience. Then draft message 1 and schedule it.
Apply It: Draft Your 7 (7-Message Worksheet)
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Stop Building Funnels. Start Creating Pull.
Why the traditional funnel is broken and what to build instead. The Vortex creates pull ā people fall *into* it, not *out* of it.
Go deeper
2 ā The Three Mental Shifts
From 'will this prompt work' to 'what direction do I give.' From one agent to a crew with boundaries. From tasks to workflows that loop. The vocabulary every intermediate framework assumes.
Apply it
Apply It: Vortex Check-In (VĀ³ Worksheet)
Score your top offer on Value, Velocity, and Vortex ā and find the leak where your funnel stops compounding. One move on the leak, dated this week.